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OrderingHow Many Jewelry Boxes Should You Order?
The most common question we get on a first quote isn’t about color or finish — it’s “how many should I actually order?” Order too few and you’re paying rush fees on a reorder within weeks. Order too many and working capital sits tied up in packaging instead of inventory.
Here’s the simple math we walk retailers and brands through on every quote call.
Start with your sell-through, not your instinct
Pull your last 90 days of unit sales by category — rings, earrings, necklaces, bracelets, sets — and divide by 90 to get a daily average. Multiply that by the number of days until your next planned reorder point, then add a 15–20% buffer for unexpected spikes. This single calculation prevents the two most common mistakes: ordering a flat number across every box style regardless of actual demand, and ordering the same total every quarter regardless of trend.
Launch runs work differently than restocks
A first order for a new collection or a new brand has no sales history to lean on, so we size it against our minimum order quantity of 100 units per style and let you split it across your 2–3 best-selling categories rather than guessing evenly. Most first-time brands order 100–300 units per box style and treat the first 60 days as a live test of which style needs a bigger reorder.
Holiday and gifting-season spikes
Fine jewelry and gifting brands typically see 30–45% of annual jewelry box volume land in a six-week window around the winter holidays and Valentine’s Day. Plan that portion of your annual order to arrive with buffer room before the spike starts, not during it — our standard lead time is three weeks from mockup approval, and holiday-season order slots fill up in September and October.
Not sure which style or finish fits your brand? Get a custom quote and we’ll recommend an option with your free mockup. See our full product lineup, read more about who we are, or browse more guides.